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Colorant – Color Root : Made For Each Other

Colorant Limited – promoted by Mr. Subhash Bhargava, a highly experienced technocrat (B.Text. degree from prestigious TIT, Bhiwani) turned entrepreneur – is an ISO 14001:2004 & ISO 9001:2008 certified company based at Ahmedabad. Colorant – well-known for it’s Colron range of high efficiency reactive dyes – has become first Indian Company to offer it’s clients in India and overseas a range of Fluorine based Reactive dyes thanks to it’s collaboration with Color Root of China.

Color Root is a young but one of the fastest growing dyestuff companies in the dyestuff world. With their first phase of construction completed for a capacity of 20,000 tons of dyestuffs, they are now working on Phase II to reach a capacity of 30,000 MT per year. Color Root offers largest range of Fluorine based Reactive dyes in the global market

Color Root's Manufacturing Facility in China

Color Root’s Manufacturing Facility in China

Color Root (Hubei) Technology Co., Ltd. is headed by Mr. Liu Wei Bin. With the experience of more than 26 years, he is a well known figure in the field of dyestuffs chemicals. He is one of the CPPCC members in Hubei province. He is also a guest professor at the Wuhan Textile University. He is awarded special allowances from State Council of China.

Mr. Liu Wei Bin was in Ahmedabad recently. NCM got an opportunity to have a brief interview with him through the courtesy of Mr. Subhash Bhargava. Let us read what Mr. Liu Wei Bin has to say :  

Mr. Liu Wei Bin

Mr. Liu Wei Bin

Color Root (Hubei) Technology Co., Ltd. is one of the high-tech enterprises in China engaged in manufacturing of dyes (acid dyes, reactive dyes and disperse dyes, vat dyes, direct dyes, etc.), additives and dye intermediates, pharmaceutical intermediates, pesticide intermediates and pigments. The registered trademark of our products is Liyuansol.

In April 2010, Color Root started the production of Liyuansol fluorine-based reactive dyes. The technological expertise of the company can be gauged from the fact that, the Science and Technology Department of Hubei Province, after conducting a rigid appraisal process, honoured the company with the Award of Science and Technology progress of Hubei Province in 2011 and also in 2012. Color Root has also received “Advanced Technology Certificate” from the China Dyestuff Association for its range of reactive dyes introduced in Sept. 2010. The key features of this range have been high light fastness, high sweat and high color fastness. Color Root also has excellent track record of energy conservation and emission reduction for which it has received technology Award. Color Root’s low salt-low alkaline dyeing technology using fluorine containing triazine dyes is the result of Company’s strong R&D efforts. Company’s manufacturing, R&D, marketing, quality control and Application Service Center work hand-in-hand and closely cooperate with customers at home & abroad. The aim is to provide energy-saving & environmental friendly textile chemicals with a clean production process. Color Root believes in sustainable development and in making substantial contribution to the welfare of society to improve the livelihood of the people.

I have been visiting India quite frequently. I have visited India for more than 20 times. I think India is moving very fast. A lot of things have changed as a result of development. Our partner in India (Mr. Subhash Bhargava – Colorant) is very friendly and very hard working in the dyestuff industry for greater market access.

Made for Each Other : Colorant + Color Root (L-R) : Mr. Wang Huiguo (Vice General Manager, Color Root), Mr. Liu Wei Bin (General Manager, Color Root), Mr. Subhash Bhargava (MD, Colorant Ltd.), Dr N.N.Mahapatra (Vice-President, Business Development, Colorant Ltd.) and Ms. Dhiral Shah (Manager, Exports, Colorant Ltd.)

Made for Each Other : Colorant + Color Root (L-R) : Mr. Wang Huiguo (Vice General Manager, Color Root), Mr. Liu Wei Bin (General Manager, Color Root), Mr. Subhash Bhargava (MD, Colorant Ltd.), Dr N.N.Mahapatra (Vice-President, Business Development, Colorant Ltd.) and Ms. Dhiral Shah (Manager, Exports, Colorant Ltd.)

There is a feeling of little slowdown in China because of the not so favourable economic situation in the US and also in the EU countries. But I am sure that India, China and other developing countries will continue do better and grow in future. In the past, our textile industry was largely dependent on overseas markets of the US and Europe. But now significant economic development has taken place in our own countries because of which the domestic consumption has greatly increased. The textile industry now has huge domestic market also at its disposal to cater to and prosper.

Fluorine based reactive dyes have major advantages in terms of high light fastness and high perspiration fastness. They are not harmful to skin. In addition to this they require much lower amounts of salt and alkali during the dyeing process. They lead to considerable savings in energy as well as low effluent discharge load. In China, we are now under pressure to protect environment and to ensure strict norms for industrial waste water discharge. Fluorine based dyes are much more eco-friendly compared to the conventional reactive dyes. In view of all such advantages, there is an increasing trend towards the use of fluorine based dyes.

In the past, the production of fluorine based dyes was solely controlled by a few large European manufacturers. But with the advancement of technology at home and with the experience gained from the European manufacturers, we have been successful in generating huge capacity for the fluorine based dyes using state-of-the-art technology and our own raw materials. We can now cater to the growing need of the domestic as well as the entire Asian market. Conventional reactive dyes are now being replaced by our cost effective, energy saving and environment friendly fluorine based range of reactive dyes which offer cost savings of up to 50%. We are confident that in the coming five years we will register an annual growth rate of 30%.

Mr. Liu Wei Bin

Mr. Liu Wei Bin

In China, we have certain constraints like higher government duty on cotton etc. which hinder the growth of cotton textile industry. We hope to achieve good market share for our fluorine based reactive dyes because of the advantages they offer.

Apart from the China market, we are concentrating on the Indian textile market because India is a major cotton textiles producing country. There is growth in cotton production as well as consumption. Our main focus now is on Asia including India. We are fortunate that we have got Colorant as our partner in India. Colorant and Color Root partnership has proved that they are made for each other.

Contact details :
Mr. Subhash Bhargava
Colorant Limited
302, Abhiraj, 68-B, Swastik Society, Navrangpura,
Ahmedabad – 380009. Gujarat. India
Ph : + 91-079-26405440 Fax : + 91-079-26405441
Email : [email protected]

Color Root (Hubei) Scholarship for 2-yr
PG program at Wuhan Textile University, China

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